Odd Future rapper Earl Sweatshirt tweeted about Taylor Swift’s ‘Shake It Off’ video, calling it “inherently offensive and ultimately harmful”, after stating that he hadn’t watched it, but didn’t need to.
The tweets can be seen below:
The video in question is Swift’s first new song in almost a year, and is the first single taken from 1989, scheduled for release on October 27th. Watch the video below:
The portrayal of cultures in music videos being criticised is not unfamiliar – in October of last year, Lily Allen’s ‘Hard Out Here’ video came under fire for using similar imagery that some claimed perpetuated black stereotypes, and earlier this year Avril Lavigne’s ‘Hello Kitty’ video was similarly criticised for fetishising Japanese culture.