Picture: Dr Dre Facebook.
The tech giant has announced that it will be shutting down the internet radio and music streaming app by November 30, as a result of the launch of Apple Music earlier this year.
In a message posted on the company’s support page and emails sent to subscribers, saying: “Beats Music ends on November 30. Your subscription will be cancelled, but you can move your picks and preferences over to Apple Music right now.”
New users of the streaming service will receive, according to Apple “better recommendations based on the music you already listen to and love, 24/7 global radio with Beats 1, exciting material from your favourite artist, and more.”
Beats Music was launched in January 2014 by rapper Dr Dre and Interscope Geffen A&M Records’ Jimmy Iovine. Apple purchased Beats Electronics and Beats Music in May 2014, which resulted in the launch of Apple Music on June 30 2015.
With its launch, Apple Music scheduled live radio shows which were hosted by notable music figures including ex-Radio One presenter Zane Lowe, Queens Of The Stone Age frontman Josh Homme and acclaimed artist St Vincent.